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When I read this post by Jay it got me thinking. He posted an audio ad for his own podcast and asked anyone to include it in their podcast and that he’d reciprocate by playing their ad in his podcast.

Which made me Google around a bit and now I’m asking: is there a site for ad-trading like that? Seems like it’d be a nice thing to have especially for the more hobby-level podcasts. You could organize straight-up paid advertising but then also simple ad trades between podcasts.

Posted on - September 28, 2006 [at] 11:47 am by Brad
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1 Comments on this post

Jay Moonah from the Online Music Marketing podcast on Quid Pro Quo podcast advertising
September 29, 2006 at 10:34 am

Hey, this is a good idea! It could even work like one of those old “webrings”, where you join on the basis of theme or area of interest. Hmmmm…

FYI, creating promos is also a big help for music artists trying to promote their music to podcasts. It’s something that’s worked well for my band Uncle Seth and others.

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